Posts Tagged ‘britax car seat’

Britax Car Seats – New 2011 collection available to buy now from www.itsababy.co.uk

October 19th, 2010

The new Britax car seat collection is available to buy online now from www.itsababy.co.uk

Britax have introdcued some fantastic new colours to the range for 2011 and a few new fabric options.

New for 2011 is the stylish and funky Cowmooflage fabric. Described as a premium HiLine fabric is does feel beautifully luxurious and soft to touch. The Cowmooflage car seats are available in the following models – Baby Safe plus SHR II, The Eclipse, The King Plus, The Safefix Plus,  The Safefix Plus TT, The Evolva 1-2-3 Plus,  the Kid Plus, and ther KidFix. Checkout the cute ears on the Safefix plus TT model!

Also available a part of the luxurious HiLine fabric offering, Britax have introduced Organic Nature, an organic fabric made from bamboo presented in a contemporary, neutral two tone fabric that is soft and gentle to touch.

As always Britax have made some interesting name choices to identify their fabric colours but we will try and explain the different colours in plain English.

David or Olive Green

Leon or light blue (This is the colour that matches the Blue Atoll B Smart system)

Jasmin or Purple! (also available in the infant carrier to match the Purple rain B Smart travel system)

 

Elena or Pink (more of a dark fusia pink)

The two survivors from the 2010 range – Olivia or Red and Jet Black

Britax High Back Booster Campaign

August 11th, 2010

You should take full advantage of this very worthy campaign from Britax.

We are able to offer 1/2 price Britax Adventure car seat thoughout August and while stocks last. This incredibly generous offer is in support of Britax’s decision to stop manufacturing basic booster seats.

The background to this ethical decision is all about safety. Whilst it is possible to comply with the law by using a highback booster for children who weigh over 15kg (approximately 4 years old), you are not protecting their bodies or their head from any side impact in the event of a collision.

You only have to take a look at the crash test dummie picture below to see the difference. If you take a look at the video that accompanies this it is actually frightening to see what happens to the dummy on the basic booster seat.

If your child is ready for the next stage car seat do not hesitate, take full advantage of this half price offer and for just £29.99 you can offer your child so much more protection.

This link will take you straight to the itsababy online store – http://www.itsababy.co.uk/car-seats/group-2-3

Looking for a child booster seat. Don’t buy one

July 30th, 2010

Are you looking for a booster seat for your child. Did you know that Britax have now stopped manufacturing their booster seat .

While backless booster seats are better than nothing, they don’t provide enough protection your child with enough protection.

Is your child safe in your car?

Cars are made for adults but its the car seat that protects your child in the event of an accident. Unrestrained children run seven times the risk of serious injury or death compared to children who are properly secured in a child car seat. A child car seat offers something children are entitled to – protection of their lives and safe travel at all times!

Over the last few years, awareness of parental responsibility over such matters has become increasingly widespread however, the best possible protection is only provided if the right safety system is chosen, all regulations and instructions for fitting the child car seats are properly complied with and the child itself is fastened into the seat correctly. Unfortunately 89% of child car seats are fitted incorrectly and this carelessness can have serious consequences.

The Legal Regulations

Since May 2006, it is compulsory to use safety belts and child restraint systems in all vehicles in Europe (Directive 2003/20/EC) and in the UK it is mandatory to use child car seats for children up to the height of 1.35m ( 4ft, 4 )or the age of 12.

Choosing the right system for each age group

European experts have established six groups for child restraint systems, which are defined according to the child’s weight:

  • Group 0 for babies weighing up to 10kg (about 9 months)
  • Group 0+ for babies weighing up to 13kg (about 15 months) – Rearward-facing systems must not be used on passenger seats with an active airbag.
  • Group 1 for small children weighing 9 to 18kg (from about 9 months to 4 years of age)
  • Group 2-3 for older children weighing 15 to 36kg (from about 4 to 11 years of age)
  • Group 0+&1 for babies and small  children weighing up to 18kg (about 4 years of age)
  • Group 1-2-3 for small children and older children – 9 to 36kg (from about 9 months to 11 years of age)

Booster seats

A basic booster seat falls within the group 2-3 category and enables you to comply with the law, they are extremely cheap to pick up however they offer very little protection for your child compared to a high back boosters seat and it is common for children to fall off their booster seat when turning corners. With a full high back booster seat you are providing your child with side impact protection, head protection and a mechanism that positions the seat belt correct around their body. 1 in 4 accidents are side collisions and side collisions put children at specific risk as they account for 1 in 5 car crash fatalities.

 In support of high back booster seats we are running a promotion through to the end of August and all It’s a Baby customers can purchase a Britax Advernture car seat at 50% off – follow this link: http://www.itsababy.co.uk/car-seats/group-2-3

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